Flamingo Field Notes
We helped Flamingo, one of the worlds largest qualitative research firms, create a new business focused on delivering research through mobiles
Flamingo, the worlds largest qualitative research company, came to us with a big idea - lets use mobile phones to turn the qualitative research process upside down and make respondents responsible for researching themselves. We thought it sounded great.
We spent time with Flamingo researchers and respondents and created a clear and compelling vision for the MVP - a mobile app that sets tasks for respondents, managed by through a web app accessible only to researchers. We then built the MVP in 12 weeks.